"Koruli Style" outfit craze: The healing aesthetics of mocha mousse brown and Morandi colors
In the past 10 days, Xiaohongshu has set off a fashion trend called "Kelolifeng", which uses mocha mousse brown and Morandi colors as the core to create a gentle and healing autumn and winter aesthetic. This style not only became the darling of fashion bloggers, but also was imitated by ordinary users. The following is the data analysis and trend interpretation of "Keloulifeng" on the entire network in the past 10 days.
1. Hot data of the entire network
| platform | Related topics | Interaction volume (likes/comments/collections) | Popular keywords |
|---|---|---|---|
| Little Red Book | 32,000+ | 4.8 million+ | Koroli style, mochamus brown, morandi color system |
| 18,000+ | 2.1 million+ | Healing outfits, autumn and winter colors | |
| Tik Tok | 15,000+ | 3.6 million+ | Keluli style tutorial, high-end color matching |
2. The color code of "Kelolifeng"
The inspiration for "Koruli Style" is from the French dessert Cannelé, whose caramel-colored crust and soft filling are the core reference for the color matching. Here is an analysis of the iconic hues of this style:
| Color system name | RGB/HEX value | Application scenarios | Matching skills |
|---|---|---|---|
| Mocha Mousse Brown | #8B5A2B | Coats, sweaters, boots | Paired with creamy white or light gray |
| Morandi gray powder | #D4B8B8 | Scarf, bag, inner wear | Layered with dark brown |
| Oatmeal milk white | #F5F0E6 | Shirt, wide-leg pants | Used as a transition color |
3. Dressing formulas and product recommendations
According to the summary of Xiaohongshu's popular posts, the most popular "Kelo Li style" outfit formula is as follows:
1.Basic version: Mocha Mousse Brown Coat + Oatmeal Creamy White Turtleneck Sweater + Morandi Gray Powder Wide Legs
2.Advanced Edition: Caramel leather skirt + gray knitted sweater + Beret in the same color
3.The finishing touch of accessories: Brown tone bag + metal textured jewelry (recommended 14K gold)
Data shows that the search volume of the following items has soared in the past 10 days:
| Single product category | Search volume increase | Representative Brand |
|---|---|---|
| Mocha color coat | 320% | MaxMara, ICICLE |
| Morandi scarf | 280% | Acne Studios, COS |
| Brown Chelsea Boots | 190% | Dr. Martens, Sam Edelman |
4. Why can "Keloulifeng" become popular?
1.Emotional Value: Low saturation colors bring visual comfort, which meets the cure needs of the post-epidemic era.
2.Strong adaptability: A suitable matching solution can be found from 20+ to 40+ age groups.
3.High cost performance: No expensive items are needed, and you can create a sense of high-end through color matching.
4.Social Media Friendly: Warm colors are especially available in autumn and winter photos, with a like rate of more than 30%.
5. User practical feedback
500 highly praised comments were collected and the most common comments found include:
- "Surprising whitening effect, yellow-skinned mother" (appears at 42% frequency)
- "More layered than black, white and gray" (appearing frequency 35%)
- "Boyfriend/colleague actively praises her good looks" (28% of the frequency of appearance)
It is worth noting that this style is particularly popular among working women aged 25-35, with a collection of notes related to the commuter scene matching plan reaching 890,000+.
Conclusion:The popularity of "Kelolifeng" confirms the eternal law of "Less is More" in the fashion circle. In the era of information explosion, this unpretentious but textured aesthetic may be the fashion antidote we need. It is expected that this trend will continue until early next spring. Will you try it?
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